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Daniel Wellington

We bought a 26 foot step–van and converted it into Daniel Wellington's first ever mobile showroom.

 

the goal

 

To create a stylistic and functional mobile watch store that would draw the eye and give shoppers a chance to experience the Daniel Wellington brand.

 
 
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After we handed off the truck to Daniel Wellington, it embarked on a multi–city, multi–month tour across the country. Follow along at #DWontour