Red Bull

We partnered with Red Bull to debut their Mini Drome competition in New York.


the goal


To debut the Red Bull mini drome competition in New York in an impactful and immersive space.

“It’s by far the best venue that I’ve seen, and I’ve been to all or most of them in North America.”
— Addison Zawada, Red Bull Pro Rider

The brand experience garnered media acclaim as part of Red Bull’s renowned experiential marketing campaign, including a featurette on